Fact Check: Merit Street Media is one of the most widely distributed startup networks in history.

Fact Check: "Merit Street Media is one of the most widely distributed startup networks in history."

What We Know

Merit Street Media, founded by Dr. Phil McGraw in partnership with the Trinity Broadcasting Network (TBN), launched in 2023 with aspirations of becoming "one of the most widely distributed startup networks in modern history" (source-2). The network's programming includes a variety of shows featuring well-known personalities, such as Nancy Grace and Steve Harvey, and it aims to provide content that resonates with conservative values (source-1).

As of early 2025, Merit Street Media claimed commitments exceeding 65 million television homes, indicating a substantial distribution network (source-1). However, the network faced significant challenges, including layoffs and a recent bankruptcy filing, which raises questions about its operational viability and actual distribution capabilities (source-5).

Analysis

The claim that Merit Street Media is "one of the most widely distributed startup networks in history" is partially substantiated by its reported reach of 65 million homes (source-1). However, this figure should be contextualized within the broader landscape of television networks. Many established networks have far larger distributions, and the term "startup" typically implies a new entity that has yet to prove its sustainability and market presence.

Moreover, the network's ambitious goals have been undermined by operational difficulties, including a significant workforce reduction and a Chapter 11 bankruptcy filing less than two years post-launch (source-2). The bankruptcy filing indicates that while the network may have had a substantial initial distribution promise, its actual performance and sustainability are in question. The lawsuit against TBN for breach of contract further complicates the narrative, suggesting internal challenges that could hinder its growth (source-5).

In evaluating the reliability of the sources, the information from CBS News and The Hollywood Reporter is credible, as they are established news outlets with a history of covering media industry developments. However, self-reported figures from Merit Street Media should be approached with caution, as they may reflect optimistic projections rather than grounded realities.

Conclusion

The claim that "Merit Street Media is one of the most widely distributed startup networks in history" is Partially True. While the network has reported significant distribution commitments, its operational challenges and recent bankruptcy filing suggest that it has not yet established itself as a sustainable player in the media landscape. The ambitious claims made at its launch must be tempered by the realities of its current situation.

Fact Check: Merit Street Media is one of the most widely distributed startup networks in history.