Fact Check: Canadian alcohol sales plummet over 100 million in just one quarter!

Fact Check: Canadian alcohol sales plummet over 100 million in just one quarter!

Published June 29, 2025
by TruthOrFake AI
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VERDICT
Needs Research

# Fact Check: "Canadian alcohol sales plummet over 100 million in just one quarter!" ## What We Know The claim that Canadian alcohol sales have decre...

Fact Check: "Canadian alcohol sales plummet over 100 million in just one quarter!"

What We Know

The claim that Canadian alcohol sales have decreased by over $100 million in a single quarter is supported by recent reports indicating a significant decline in alcohol sales across several provinces. According to data from CP24, alcohol sales dropped by more than $100 million across six provinces during the last quarter of 2024 compared to the previous year. This decline is attributed to various factors, including the removal of U.S. liquor from store shelves as part of retaliatory measures against tariffs imposed by the United States.

Statistics Canada also reported a broader trend in alcohol sales, noting a 3.8% decline in volume, which is the largest recorded since tracking began in 1949 (StatCan). Additionally, a report from Canadian Grocer highlighted that sales by volume have dropped in all provinces, with specific declines reported in Ontario (2.0%), Quebec (2.5%), and Alberta (15%).

Analysis

The evidence supporting the claim comes from multiple credible sources, including news outlets and official statistics. The report from Reuters and the data from Statistics Canada (StatCan) provide a reliable basis for understanding the trends in alcohol sales. However, it's important to consider the context of these figures. The reported decline of over $100 million is not an isolated incident but part of a broader trend of decreasing alcohol consumption in Canada, which has been influenced by changing consumer habits and economic factors.

While the data indicates a significant decline, the claim's specificity regarding the "over 100 million" figure should be scrutinized. The exact amount may vary depending on the provinces included in the report and the time frame considered. Furthermore, the reliability of the sources is generally high, with Statistics Canada being a reputable government agency. However, news outlets may have varying degrees of editorial bias, which could affect the framing of the data.

Conclusion

Needs Research. While there is substantial evidence supporting the claim that Canadian alcohol sales have declined significantly, further investigation is required to clarify the exact figures and the context behind the reported $100 million drop. Additional data from more comprehensive sources and a deeper analysis of the factors contributing to this decline would provide a clearer picture.

Sources

  1. Canada - Wikipedia
  2. Portal:Canada - Wikipedia
  3. Jack Daniel's maker says Canada pulling US alcohol off ...
  4. Trump's tariffs: U.S. alcohol sales down in Canada - CP24
  5. Trump's tariffs: U.S. alcohol sales down in Canada - CTV News
  6. The Daily — Control and sale of alcoholic beverages and cannabis, April ...
  7. Canada: Alcohol beverage sales decline | Verlag W. Sachon
  8. Canada is sobering up. Here's why | Canadian Grocer

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