Fact Check: Are IQOS better than cigarettes?

Fact Check: Are IQOS better than cigarettes?

May 4, 2025by TruthOrFake
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VERDICT
Partially True

Are IQOS Better Than Cigarettes?

The claim that IQOS (I Quit Ordinary Smoking), a heated tobacco product developed by Philip Morris International (PMI), is better than traditional cigarettes has garnered significant attention. Proponents argue that IQOS offers a less harmful alternative due to its heating mechanism, which purportedly reduces the production of harmful chemicals associated with combustion. However, this assertion is met with skepticism from various health experts and organizations, who question the long-term health implications and the reliability of the data supporting these claims.

What We Know

  1. Mechanism of Action: IQOS heats tobacco instead of burning it, which theoretically reduces the release of harmful substances. Traditional cigarettes produce smoke that contains tar, carbon monoxide, and numerous toxic chemicals due to combustion 78.

  2. Health Risks: Research indicates that while IQOS may expose users to fewer toxic substances compared to traditional cigarettes, it still contains many harmful ingredients. A report from the CDC mentions that heated tobacco products, including IQOS, emit many of the same harmful substances found in conventional cigarettes 2.

  3. Comparative Studies: A scoping review published in the journal Toxicology Letters suggests that PMI's studies show reduced toxicity and health risks associated with IQOS compared to cigarettes. However, independent studies have not always corroborated these findings, indicating a need for further research 16.

  4. Regulatory Perspectives: The FDA has stated that IQOS exposes users to fewer toxic substances than traditional cigarettes, which has implications for regulatory approval and public health messaging 8. However, the FDA's findings are based on studies funded by PMI, raising concerns about potential bias 9.

  5. Public Health Concerns: Experts warn that the marketing of IQOS as a "safer" alternative may mislead smokers into believing that it is a risk-free option. The potential for dual-use (using both IQOS and traditional cigarettes) could undermine smoking cessation efforts 49.

Analysis

The evidence surrounding the claim that IQOS is better than cigarettes is mixed and warrants careful examination.

  • Source Credibility: The sources cited range from peer-reviewed scientific articles to articles from health organizations and media outlets. For instance, the CDC and FDA are reputable organizations, but their findings on IQOS are often based on studies that may have conflicts of interest due to PMI's involvement 28.

  • Methodological Concerns: Many studies comparing IQOS to traditional cigarettes are funded by PMI, which raises questions about the objectivity of the results. Independent research is necessary to validate these claims. For example, while PMI's studies suggest reduced toxicity, independent reviews have highlighted discrepancies in these findings 16.

  • Bias and Agenda: Articles from sources like The Conversation and BBC provide critical perspectives on the marketing of IQOS, emphasizing the need for caution in interpreting claims of reduced harm 49. These sources are generally reliable but may carry an inherent bias against tobacco products due to public health advocacy.

  • Lack of Long-Term Data: The long-term health effects of using IQOS remain largely unknown. While short-term studies may indicate reduced exposure to certain toxins, the absence of long-term epidemiological data limits our understanding of the overall health impact 39.

Conclusion

Verdict: Partially True

The claim that IQOS is better than traditional cigarettes is partially true, as evidence suggests that IQOS may expose users to fewer toxic substances compared to conventional cigarettes. However, it is essential to note that IQOS still contains harmful ingredients and does not eliminate health risks associated with tobacco use. The findings supporting the reduced harm of IQOS are primarily based on studies funded by PMI, raising concerns about potential bias and the need for independent verification. Additionally, the long-term health effects of using IQOS remain largely unknown, which adds to the uncertainty surrounding its safety.

Readers are encouraged to critically evaluate information regarding tobacco products and consider the limitations of the available evidence when making informed decisions about their health.

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